Review of marketing research. / Volume 7 / edited by Naresh K. Malhotra.

• Author: ProQuest (Firm)
• TeilnehmendeR: Malhotra, Naresh K.; ProQuest (Firm)
• سنة النشر: 2010
• الطبعة: 1st ed.
• اللغة: English
• سلاسل: Review of marketing research ; v. 7
• وصف مادي: xxviii, 302 p. :; ill.
• بيبلوغرافيا: Includes bibliographical references.
• ردمك: 9780857244758; 9780857244765
• Hierarchical level: Monograph
• Statement of Responsibility: edited by Naresh K. Malhotra.