Fashion myths : : a cultural critique / / Roman Meinhold ; translated by John Irons.
Besides products and services multinational corporations also sell myths, values and immaterial goods. Such »meta-goods« (e.g. prestige, beauty, strength) are major selling points in the context of successful marketing and advertising. Fashion adverts draw on deeply rooted human values, ideals and d...
Сохранить в:
Funder: | |
---|---|
VerfasserIn: | |
TeilnehmendeR: | |
: | |
Place / Publishing House: | Bielefeld, Germany : : Transcript Verlag,, [2013] ©2013 |
Дата издания: | 2013 |
Редактирование: | 1st ed. |
Язык: | English |
Серии: | Cultural and media studies.
|
Объем: | 1 online resource (167 p.) |
Примечания: | Description based upon print version of record. |
Метки: |
Добавить метку
Нет меток, Требуется 1-ая метка записи!
|
Электронный ресурс
DOAB Directory of Open Access Books | Доступно |