Strategies for international industrial marketing : the management of customer relationships in European industrial markets / / edited by Peter W. Turnbull and Jean-Paul Valla.
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Year of Publication: | 2013 |
Language: | English |
Series: | Routledge Library Editions: International Business ;
Volume 40 |
Online Access: | |
Physical Description: | 1 online resource (310 p.) :; ill. |
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Bibliography: | Includes bibliographical references and index. |
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ISBN: | 9780415658126 9780203076248 (electronic bk.) |
Hierarchical level: | Monograph |
Statement of Responsibility: | edited by Peter W. Turnbull and Jean-Paul Valla. |