Strategic Communication in Context : : Theoretical Debates and Applied Research / / Sara Balonas, Teresa Ruão, María-Victoria Carrillo.
Strategic communication is becoming more relevant in communication sciences, though it needs to deepen its reflective practices, especially considering its potential in a VUCA world - volatile, uncertain, complex and ambiguous. The capillary, holistic and result-oriented nature that portrays this sc...
Uloženo v:
| VerfasserIn: | |
|---|---|
| TeilnehmendeR: | |
| Place / Publishing House: | Barga, Italia : : UMinho Editora,, 2021. |
| Rok vydání: | 2021 |
| Jazyk: | English |
| Fyzický popis: | 1 online resource (431 pages) |
| Tagy: |
Přidat tag
Žádné tagy, Buďte první, kdo otaguje tento záznam!
|
Elektronický zdroj
| DOAB Directory of Open Access Books | Dostupné |