Markenkommunikation 2.0 : : Die Vermittlung emotionaler Marken-Erlebnisse im Web 2.0 / / Simon G. Fauser, Eleonore Lenhard.
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| Place / Publishing House: | Stuttgart : : Ibidem-Verlag,, [2018] 2018 |
| Year of Publication: | 2018 |
| Language: | German |
| Online Access: | |
| Physical Description: | 1 online resource (101 pages) |
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| ISBN: | 9783838269719 (ebook) |
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| Hierarchical level: | Monograph |
| Statement of Responsibility: | Simon G. Fauser, Eleonore Lenhard. |