The rise of the platform marketer : performance marketing with Google, Facebook, and Twitter, plus the latest high-growth digital advertising platforms / Craig Dempster and John Lee
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| Place / Publishing House: | Hoboken, New Jersey : Wiley, 2015 2015 |
| Year of Publication: | 2015 |
| Language: | English |
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| Notes: | Includes index. |
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| ISBN: | 9781119059721 9781119059998 9781119059790 |
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| Access: | Only OEAW-employees or in the reading room of our library |
| Hierarchical level: | Monograph |
| Statement of Responsibility: | Craig Dempster and John Lee |