The persuasive power of campaign advertising / Travis N. Ridout, Michael M. Franz

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Place / Publishing House:Philadelphia : Temple University Press, 2011
Language:English
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ISBN:9781439903346
9781439903322
Access:Only OEAW-employees or in the reading room of our library
Hierarchical level:Monograph
Statement of Responsibility: Travis N. Ridout, Michael M. Franz