High Concept : : Movies and Marketing in Hollywood / Justin Wyatt.
Steven Spielberg once said, "I like ideas, especially movie ideas, that you can hold in your hand. If a person can tell me the idea in twenty-five words or less, it's going to make a pretty good movie." Spielberg's comment embodies the essence of the high concept film, which can...
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| Place / Publishing House: | Austin : University of Texas Press, [2021] ©1994 |
| Year of Publication: | 2021 |
| Language: | English |
| Series: | Texas Film and Media Studies Series
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| Online Access: | |
| Physical Description: | 1 Online-Resource |
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