%0 Book Section %E Matthias Karmasin %E Sandra Diehl %E Isabell Koinig %A Isabell Koinig %A Sandra Diehl %A Matthias Karmasin %D 2022 %8 Array %P 491-501 %I Springer %C Cham %T Conclusion: The need for an agile organization as triggered by the COVID-19 pandemic %U https://link.springer.com/book/10.1007/978-3-030-86680-8 %J Media and change management. Creating a path for new content formats, business models, consumer roles, and business responsibility